Podcasting is poised to become a billion-dollar ad category, according to new estimates published by IPG Mediabrands’ Magna unit this week. The research and marketplace intelligence unit projects U.S. podcast ad spending will reach $960 million next year and will top $1 billion in 2022. While podcast advertising doesn’t threaten to supplant conventional radio ad […]
RESEARCH TRIANGLE PARK, NC, August 5, 2019 – A new study by Coleman Insights reveals that The Joe Rogan Experience has the highest Unaided Awareness of all podcasts among monthly podcast users. Furthermore, more than twice as many podcast users are aware of Rogan’s show on an unaided basis than any other podcast. The study of 1,000 18 […]
PRESS RELEASE — July 19, 2019 Los Angeles CA, USA—Crooked Media, the progressive media company founded by Jon Favreau, Jon Lovett, and Tommy Vietor, announced today the hiring of Sarah Geismer as Head of Creative Development & Production. Geismer will lead development for all of Crooked Media’s active and upcoming podcast, television, and film projects. Geismer […]
PRESS RELEASE — July 23, 2019 Eveleigh NSW, Australia—To further enhance its market-leading podcast slate, Pacific has forged a partnership with Acast, the world’s largest podcast company, and announced the launch of eight new podcasts. From August, Pacific will boast a suite of 17 local podcasts with new titles including: Men’s Health Strength Sessions featuring interviews with Mark Wahlberg, […]
PRESS RELEASE — July 23, 2019 Palo Alto CA, USA— Today Audioburst announced the release of two new offerings centered around the use of voice. Audioburst Auto, an Android app which focuses on delivering tailored playlists and hands-free voice search to today’s drivers, is being released on Google’s infotainment platform, Android Auto. Additionally, Audioburst disclosed the upcoming […]
SPRING 2019 REPORT HIGHLIGHTS: PODCAST USAGE HABITS, ADVERTISER INSIGHTS, PODCAST DISCOVERY, AND MORE In May 2018, Audience Insights Inc. released The Canadian Podcast Listener 2018, a comprehensive study of 1500+ monthly Canadian podcast listeners. The study covered topics such as podcast origin timeline, podcast publishers, listener demographics, podcast discovery, listener behavior, and more. In America, podcasting has […]
So how to do two people who own two different businesses come together and produce a podcast that benefits both businesses? Listen to find out!
In this episode, I’m taking a sidestep. I got to interview Dino Tripodis, host of the podcast Whiskey Business and former long time morning show co-host on WSNY Sunny 95 in Columbus, Ohio. Also in the studio with me was Steve Palmer, main host of the podcast Lawyer Talk: Off The Record, and owner and […]