The latest forecast from eMarketer says that while the rate of growth is slowing as more and more people listen to podcasts, the sheer number of people will continue to climb in the foreseeable future.
iHeartMedia has announced it has entered into an agreement with The E.W. Scripps Company to acquire Triton Digital.
Podcasting continues to thrive. According to Nielsen Scarborough data, at a 20% rate of growth, the audience for podcasting could double by 2023, and the IAB projects that U.S. podcast advertising revenues will surpass $1 billion by 2021.
